Filtering by Tag: Poster

Latest Project: Grey's Dog and Pony

Added on by Nathan Hoang.

Six times a year, Grey gets the agency together after work to enjoy a happy hour together. They call it Dog and Pony. I don't know why, I must've missed it during orientation.

March 2018's Dog and Pony is going to be put on by the Famously Effective Women of Grey for Women's History Month and through some happenstance, Jessica Deutsch, my fellow Grey softball outfielder, asked me to make a poster promoting the Dog and Pony.

So I made some posters. And then I painted some posters.

Not entirely sure how I ended up making three posters, but I couldn't stop after one. I think it's because I thought of the empowering phrases that are all around pop culture and sweaters since November 2016: "Wild Feminists," "Future is Female," and "Slay Bitch."

It became the basis of the concepts. I don't remember which poster concept I thought of first, the photographic one where it's more Wolf & Horse than Dog & Pony, or the fully painted one that's more Dog versus Pony than Dog & Pony, but I do remember telling Jess that I was planning on spending my weekend working on the posters because I was super excited about them and she said, "What?? No! It's the weekend! You should enjoy yourself! Go make some friends!" But the thing is, it's really hard to make friends after you turn 30 and the only friends you have at that point are the ones you already have and also any animals you adopt.

So late Friday night, while unironically listening to Sugar Ray, I started things off the way I usually do, with Procreate:

As you can see, I have absolutely no idea what I'm doing. But I started getting it to the point where the horse was less of an intruding cartoon character and more of a demonic horse. Once I was happy with the general layout, I traced the landscape in Illustrator so I could paste it into Photoshop and paint into it.

I decided to keep it achromatic because it was much more dramatic, heroinic, and because Jess needed it the next day and I had spent too much time on the tarot card. Anyway, I was very please with how this turned out because I always wanted to try landscapes for when I finally get started on my Space Zoo book.

When I was thinking about "Future is Female," I remembered watching Jojo's Bizarre Adventure, with my brother a couple months ago, and the idea of tarot cards was still fresh in my head, so I went with that instead of a crystal ball.

Grey Dog and Pony: Future Is Female

Hopefully more people show up to this Dog and Pony than the happy hour I set up for Texas expats who work at Grey the other day.

Making new friends is hard :(

Latest Project: 👏🏾👏🏾👏🏾👏🏾 Deep in the Heart of Texas

Added on by Nathan Hoang.

I usually make a flag for the Olympics, but it's been kinda crazy this year, so I just made a bunch of flags for Texas Independence Day instead.

The Stars At Night, Are Big And Bright 👏🏾👏🏾👏🏾👏🏾 Deep in the Heart of Texas

The Stars At Night, Are Big And Bright 👏🏾👏🏾👏🏾👏🏾 Deep in the Heart of Texas

Friday Night Lights, Are Big and Bright 👏🏾👏🏾👏🏾👏🏾 Deep in the Heart of Texas

Friday Night Lights, Are Big and Bright 👏🏾👏🏾👏🏾👏🏾 Deep in the Heart of Texas

The Marfa Lights, Are Big and Bright 👏🏾👏🏾👏🏾👏🏾 Deep in the Heart of Texas

The Marfa Lights, Are Big and Bright 👏🏾👏🏾👏🏾👏🏾 Deep in the Heart of Texas

Latest Project: Turn Texas Blue

Added on by Nathan Hoang.

Texas is very close to turning blue. I mean, especially when you have someone like Ted Cruz in the US Senate, we're pretty close to going blue. I have a telephone reminder to call Ted Cruz's offices every weekday to tell him I don't agree with what he's doing. Ted Cruz once shut down the government by filibustering with the child's book, Green Eggs and Ham. This shutdown resulted in my not being able to go to several national parks and monuments while on my 50-state road trip.

To say I don't like Ted Cruz is an understatement. I never want to see him ever again. I mean… if my political opponent insulted me, my wife and my dad, I wouldn't really ever support my politic opponent. Ever. But that's me. Someone who loves my family.

I want Ted Cruz out of office so bad that I delayed updating my Project Notes notebooks to make some things. And I hate doing projects without my Project Notes notebook, because that's how I keep track of everything.

That's how much I don't like Ted Cruz.

I discussed this project on Twitter with Brian Thompson, one of the first people I worked with when I freelanced in NYC in 2009. Perhaps this would go on party hats?

Brian told me it'd be too wide for the party hat, which is understandable, so I made this, too.

Maybe it'll go on a party hat. Maybe it'll go on a clipboard. We'll see.

Don't boo. Vote.

Latest Project: Frieds of March 2018

Added on by Nathan Hoang.

10 months ago, after eating at a really good fried chicken restaurant in Greenpoint that has since closed, I was inspired to try more fried chicken sandwiches. 

I told my friend, Casey, that I wanted to make a day of it. It'd be on, oh…I don't know…, March 15, and I'd call it, ummmmm…how about, Frieds of March? So I'd have to wait, like 10 more months to make this stupid event a thing just because I like to commit a really stupid pun.

First I mapped out some noteworthy fried chicken sandwiches in the city.

Frieds of March, to-eat list

Frieds of March, to-eat list

"How are we going to eat at all these places in one day?" my friends would ask.

Listen. I don't know. The furthest I planned this was the name and date. It's one of those "cross that bridge" situations.

And then they'd ask, Could I eat nine different chicken sandwiches throughout the course of a day? Of course.

Am I going to take a PTO day just so I can eat at least nine friend chicken sandwiches throughout the day? Yes. Of course.

Fine. But would I be ok with eating alone at at least nine fried chicken restaurants because no one else is committed to the craft like me? Absolutely yes.

But I decided that if this is going to be an inaugural event, I should choose just three? So I can do it again next year?

Anyway, I had to make an invitation that wasn't just a calendar invite.

I started with Vincenzo Camuccini's Death of Caesar. An obvious choice, but a painting I'm fascinated with, and one of the few I can remember the name of.

That's not to say I was interested in Julius Caesar. I don't remember much about Julius Caesar; I didn't pay much attention in sophomore English, but I know there was a conspiracy to kill the guy and this and that.

So initially this was just going to be a teaser/save-the-date type invitation, but I wanted it to decode like we're in a secret society, conspiring to commit to chicken, and if you stare at the image for longer than two seconds, you can see what happens on March 15.

Process shots and breakdown of the type transformation. The font is called "Diamonds."

I also considered making Caesar an entire chicken but I made it too sexual, so I abandoned it.

This Chicken Caesar's coming after your man.

Latest Project: Oh, You Fancy

Added on by Nathan Hoang.

In June, I was eating a chicken sandwich with my friends at Fuku. A guy came up and asked if he could use our ketchup. I said sure and handed it to him but didn't realized my friend was still using it. I also didn't realize she loves ketchup.

I started thinking about her love of ketchup, how fancy she is, and how ketchup is sometimes described as "fancy."

Then I sketched this out:

Lettering explorations on Procreate. Along with different iterations of the popular phrase.

Lettering explorations on Procreate. Along with different iterations of the popular phrase.

It took a while to finally get this going because I wasn't sure how I'd do this. Initial thought was to just put the ketchup straight on the kitchen counter or white foam board. After weeks of getting to rethink of how absolutely gross and stupid that would have been, I remembered we had cool dishes from Fishs Eddy.

I bought a thing of small thing of ketchup, and stopped by a nearby deli for french fries, both for the fries and the tiny ketchup packets. And the reason why the fries weren't used in the final shot is because they were gross.

Process:
1. Raw // 2. Processed // 3. Retouched // 4. Final

Oh You Fancy, 2017. Ketchup on ceramic.

This isn't on purpose, but I now have two sentences made out of food and only one more for the complete set.

Latest Project: The New York City Skyline Index

Added on by Nathan Hoang.

I don't think I've shared the story of how my roommates and I got into our Greenpoint apartment a year ago.

Long story short, we saw a listing with a deck and an amazing view that was a little over our budget but we all said, "Hey, if it's our last apartment in NYC, we might as well do it big."

This is kinda the view from my apartment but from a much higher elevation. I used Google maps to figure out the names of buildings and totally forgot there was this 3D Maps feature that made things so much more easier.

This is kinda the view from my apartment but from a much higher elevation. I used Google maps to figure out the names of buildings and totally forgot there was this 3D Maps feature that made things so much more easier.

So after we visited the apartment with our broker, we were writing the check when the broker got off the phone and told us someone had already put their deposit in. Our hearts sank, but she suggested try putting in a little more money and maybe that would help.

Well, you know what else would help? The building owner being in Israel for Passover and not doing any business and therefore not getting that initial deposit and then seeing our deposit.

So in the first few weeks of standing on our new deck looking out at this dumb city, I always wondered what buildings are what. So a year later, after renewing the lease…the questions are finally answered. The dumb Manhattan Skyline Index.

Here's an enlarged version where you can press back and forth to see all the dumb building names (i.e. The Wang Building).

This was taken in December 2016 and since then, a luxury condo high-res as large as the building on the far left has been erected directly in front of the Empire State Building obstructing everything.

New York City, man.

I also took another series of images in March during the day that I stitched together, but I didn't like how it looked. I mean, the sunrise image I used for the poster has the Chrysler Building's Shadow on the MetLife Building. And plus it's evidence that I woke up during a sunrise once. This one's just ok…couldn't get the sky to blend together, but you should see it anyway.

I also took another series of images in March during the day that I stitched together, but I didn't like how it looked. I mean, the sunrise image I used for the poster has the Chrysler Building's Shadow on the MetLife Building. And plus it's evidence that I woke up during a sunrise once. This one's just ok…couldn't get the sky to blend together, but you should see it anyway.

Latest Project: Lay Low, Work Slow

Added on by Nathan Hoang.

It's summer in the city. I just moved to Brooklyn. And there's a deck just for Ego to lay out on. Every day should be Summer Friday, but sometimes the account team likes putting a 4:00 meeting on your calendar. On said Summer Friday. In said city.

So I painted this in between said meetings so everyone'll know what Summer 2016 is all about.

Lay Low, Work Slow , 2016. Digital

Lay Low, Work Slow, 2016. Digital

Lay Low, Work Slow , digital process on Photoshop

Lay Low, Work Slow, digital process on Photoshop

My dear friend Valerie loves sloths, so I made an iPhone background for her. Grab it if you'd like.

Latest Project: Sports Clock

Added on by Nathan Hoang.

Years ago, I made a sports calendar chart and hinted that baseball season was boring.

The people did not like that. And the tennis people didn't appreciate that the tennis season was just the four major titles with no tournaments in the middle, so I remade the chart.

This chart is wrong and inaccurate. Please don't download this. Get the correct one  here .

This chart is wrong and inaccurate. Please don't download this. Get the correct one here.

This chart is not well designed. Please don't download this. Get the correct one  here .

This chart is not well designed. Please don't download this. Get the correct one here.

Did the people like this one more? I suppose so. Friend of the blog, I Love Charts, asked if I'd like to include my the sports chart in their upcoming book.

If you don't want to download the JPG of the poster  here , you may buy the book  there .

If you don't want to download the JPG of the poster here, you may buy the book there.

Since then, I decided to make this into a real calendar. My old watch had a dial that took a year to make a full revolution and I wanted this sports chart to have the same mechanic.

Surely that thing had to exist on Amazon? No.

Ok, but surely it wouldn't be too hard to make? I seeked help on Craigslist and it was definitely hard to make.

After a little more searching, I found a Kickstarter where a guy did just that and called it "The Present". I waited patiently to buy his clock because it was out of my price range for $200, so in the meantime, I printed out the chart and attached it to the box it'd be glued to with rubber bands. Here are some things that happened in those three years:

  • Updated the chart and cleaned it up (2013)
  • Went to Boston to see the Houston Texans play the New England Patriots play in the Divisional Playoffs (2013)
  • Dwight Howard became a Houston Rocket (2013)
  • Visited all 50 states (2013)
  • Started a job at Grey (2014)
  • Got dunked on in Tompkins Square Park (2014)
  • Helped lead the Grey volleyball team to a 2-8 losing record (2014)
  • Warmed the Grey basketball team's bench (2015)
  • Tore my ACL and meniscus while playing basketball elsewhere (2015)
  • Watched the Houston Astros beat the Yankees in a Wild Card game and got food, insults and slurs thrown at me (2015)
  • Houston Rockets went to Western Conference Finals while I was in Thailand (2015)
  • Houston Cougars became AAC Champs and beat FSU in the Peach Bowl (2015)

Finally, a tweet promoting a Black Friday sale gave me the opportunity to buy The Present. When it came, I admired the artistry of the thing then gutted it for its parts and repurposed it for my thing. Everything is a remix.

Now as the days, months and sports season go by, I can know not only which hat to wear before leaving the apartment, but when to expect extremely boring ESPN Top 10 highlights. (It's July. Baseball highlights are boring, guys.)

Ego models my assortment of lucky hats.

Latest Project: Redoing NYC's Heat Regulation Chart

Added on by Nathan Hoang.

My landlord is a slumlord. And I'm sure most of New York's landlords/slumlords are also scumbags.

And though there's an infographic to make in those two sentences, that wouldn't help anyone. Instead, I made remade this chart because I'm always having to check the NYC's 311 page and look at this image to see if it's time to report Eric for not turning the heat on.

Eric's a real scumbag, guys.

Eric's a real scumbag, guys.

It always takes a minute for me to figure that thing out. I mean…I know looking into your neighbor's apartment is a New York tradition, but a 311 chart is not the place draw a lady brushing her teeth through her bathroom window. In fact, that's probably something that would warrant a call to 911.

So I made this and printed out some copies for my neighbors living in the gentrified slums of New York. Get yours in the /downloads.

Knowledge is power. Power is energy. And energy is heat and hot water.

I grew up in Alief, so I live by the "Snitches Get Stitches" rule, but I make an exception for Eric.

Latest Project: I'd Rather Die Than Diet poster

Added on by Nathan Hoang.

I'd Rather Die Than Diet, 2015. Sour belts on paper.

I keep snacks at my desk and coworkers like to swing by. Sometimes to talk, but mainly for the snacks.

One time, my frequent friend Amanda swung down and turned down some snacks cause she was dieting and one of us said, I'd rather die than diet.

Thus, these pages of sketches like this were drawn in my notebook:

ratherdie_sketch.jpg

Next step required buying bags and bags of sour belts from Lower East Side's Economy Candy and lay it all out.

Touch-ups include: softening shadows and removing lines, stray candy pieces, and pins

I made some prints and gave it to some friends and coworkers, including Amanda. I'd even put it in the office kitchen but I'm certain it'd be removed fairly quickly

For the record, I'd rather diet than die, but perhaps a diet of Ben and Jerry's is the best way to go.

Latest Project: Bird Bath

Added on by Nathan Hoang.

Bird Bath, 2015

After finishing the Giraffe and His Friends painting, I was noodling around on Photoshop seeing what else Kyle's Photoshop Brushes could do, so I tried out some markers and made this thing that turned into a tweet.

I'm told he looks white, but I don't know…looks yellow with wet hair to me.

I'm told he looks white, but I don't know…looks yellow with wet hair to me.

This gave me a quick inspiration to sketch out some animal floaties to be the summer complement to Popsicles.

Perhaps it'd work as a pattern some other time, but I really like it the other way instead. Each bird describes me perfectly.

Latest Project: Giraffe and His Friends

Added on by Nathan Hoang.

Giraffe and His Friends, 2015

I don't remember when or why this idea popped in my head. Perhaps it was when I decided to quit being so literal when painting animals and just let my giraffes be? I don't know.

Drew this one morning on the roof.

Drew this one morning on the roof.

It was probably in a meeting or something. Anyway, I had this thought of making this illustration while wanting to test out Kyle's Photoshop Brushes. I bought his first brushes but never tried them out because I was still using real brushes and real paint. But I finally worked up the courage to give it a go.

The Giraffe Shelter process:
1. Sketch // 2. Base // 3. Color // 4. Duplicated color layer and added spots // 5. Details // 6. Umbrella

Once I added in the rain and background, I planned Giraffe's friends seeking shelter in a separate file to keep memory usage down.

Animals in order of appearance if you don't count the huge, towering giraffe:
1. Elephant // 2. Ostrich // 3. Zebra // 4. Water buffalo // 5. Baboon // 6. Flamingo // 7. Warthog // 8. Cheetah // 9. Gazelle // 10. Jackal // 11. Lion // 12. Tiger

Latest Project: White Elephant poster

Added on by Nathan Hoang.

For three years now, my dear friend has been hosting a White Elephant party. To make up for the quality of the gifts I've wrapped for the past two years, I made this poster for her.

A lot of people wondered why it's a photo of seals. Is it because they're all fat and lazy, they audibly wondered? Well no.

They're elephant seals. I could have used my other photos of elephants but they're circus elephants and that's just too sad.

Anyway, Merry Christmas.